Introduction
SPSS is a software and analytical solutions company. Established
in July 1999, SPSS BI (Malaysia) Sdn Bhd is the principal office
for all SPSS products and services in Malaysia and Brunei.
Goals
To increase customer satisfaction, number of active customers, and
level of employee satisfaction.
Mission
To be an applications and
solution-oriented marketing company in driving the widespread use
of predictive analytics, data mining and statistics in Malaysia
and Brunei.
Key Strength
We have a proven product line that commensurate with the market
needs and demands in terms of analytical and statistical
solutions, data mining, reporting, graphical presentation and
operating environments.
Our product attributes and performance are continually monitored
and supported by a team of research and development specialists
comprising of top-notch statisticians and computer scientists in
the United States at SPSS, Inc. in Chicago.
We have a worldwide network of statistical end-users, software
developers and academicians who play a vital role in contributing
to the functional improvement and quality of the products.
We have a local User Group known as the “SPSS Users’ Association
of Kuala Lumpur and Selangor” with its 500-plus
strong members that provide a forum for technical exchange and
know-how. Various members of the User Group conduct monthly
‘hands-on’ workshops and annual conferences to cater to the
growing needs of statistical and analytical demands of the users.
Strategy Focus
We endeavor to provide the data analysis tool to meet all
application
needs
in the areas of CRM,
research, survey and data analysis, management, administration,
reporting, strategic decision making, resource planning, training
and consulting.
We strive to provide value and quality service in the form of
technical consultancy, effective marketing and training to our
customers.
We are committed to long-term relationship with all our clients.
Each business dealing with our clients is to us, a beginning of a
new working relationship. We expect our clients to be part of the
SPSS family. To achieve this, we put ourselves in our clients'
position to help them achieve their goals using SPSS products as
the means and tools.
SPSS’ Offerings
SPSS leads in data mining and statistical analysis solutions.
Today, SPSS provides solutions that discover what customers
want and predict what they will do. The company delivers solutions
at the intersection of customer relationship management and
business intelligence that enable it’s customers to interact with
their customers more profitably. SPSS solutions integrate and
analyze marketing, customer and operational data in key vertical
markets worldwide, including banking, finance, insurance,
telecommunications, manufacturing, retail, healthcare, market
research, public sector and the academia.
